I. General Information
1. Course Title:
Video Productions
2. Course Prefix & Number:
VPRO 2104
3. Course Credits and Contact Hours:
Credits: 4
Lecture Hours: 2
Lab Hours: 4
4. Course Description:
This is an applied course designed to simulate a media production department in a corporate environment. Students will focus on producing authentic corporate/industrial videos for the college community and local non-profit organizations. Students will also produce live events for sharing via social media webcasting services. A substantial amount of time outside of the scheduled class time will be required. Students will gain hands-on experience creating relevant corporate content – a necessary requirement for contemporary media professionals.
5. Placement Tests Required:
Accuplacer (specify test): |
No placement tests required |
Score: |
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6. Prerequisite Courses:
VPRO 2104 - Video Productions
Successfully complete...
All Course(s) from the following...
9. Co-requisite Courses:
VPRO 2104 - Video Productions
There are no corequisites for this course.
II. Transfer and Articulation
1. Course Equivalency - similar course from other regional institutions:
Minnesota State, Moorhead, COMM 251, Video Production for Advertising, News and Public Relations
Minnesota State, Mankato, MASS 471, Interactive Documentary Production, 4-credits
2. Transfer - regional institutions with which this course has a written articulation agreement:
Bemidi State University - MASS 1500, Making Media (3-credits) and MASS 2250, Media Productions (1-credit)
3. Prior Learning - the following prior learning methods are acceptable for this course:
- Advanced Standing
- Military Experience
- Specialty Schools
- Demonstration
III. Course Purpose
1. Program-Applicable Courses – This course is required for the following program(s):
VPRO - Videography Production, A.A.S. Degree
VPRO - Videography Production, Diploma
VPRO - Master Video Producer, Diploma
IV. Learning Outcomes
1. College-Wide Outcomes
College-Wide Outcomes/Competencies |
Students will be able to: |
Demonstrate oral communication skills |
Present oral arguments to supervisors/clients for approval of program content in authentic working environments. |
Utilize appropriate technology |
Become familiar with studio technologies for directing, switching, recording multicamera broadcast environments. |
Apply ethical principles in decision-making |
Determine appropriate and sensible content for mass audience consumption. |
Work as a team member to achieve shared goals |
Play a productive role as a crew member in the creation of quality programming for corporate videos and live events.
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2. Course Specific Outcomes - Students will be able to achieve the following measurable goals upon completion of
the course:
- Demonstrate effective corporate communications programming skills;
- Develop strategies for creating positive corporate relations in video processes;
- Integrate successful field-producer strategies in corporate filmmaking;
- Demonstrate understanding of studio design & setup;
- Operate studio cameras effectively;
- Perform control room procedures effectively;
- Assemble remote broadcast setups for recording large events;
- Recognize common remote broadcast & switching terminology; and,
- Design and execute effective chroma-key sets.
V. Topical Outline
Listed below are major areas of content typically covered in this course.
1. Lecture Sessions
- Corporate Communications
- Meeting clients/initial stages of projects
- Types of corporate videos
- Identity/brand
- Niche
- Product line
- Customer Support videos
- Demonstration/instructional
- Preproduction - 'pitching'/storyboards
- Field Production in Corporate Environments
- Site prep Working with non-professionals on-site Working with talent
- Directing/controlling events
- Postproduction Strategies
- Effective corporate video editing styles
Client evaluation processes
- Distribution
- Intro to Studios
- Backgrounds
- Control rooms
- Studio operations
- Multi-camera setups
- Lighting a studio
- Lighting grids
- Lighting designs
- Keying
- Chroma-keying
- Luma-keying
- Virtual sets
- Streaming/broadcasting Services
- Streaming process
- Streaming equipment
- Multicam switching
- Remote locations
- Recording
- Sports broadcasting
2. Laboratory/Studio Sessions
- Produce marketing and training videos for Central Lakes College departments and external clients as required.
- Interaction with proposed clients in preparation of video projects
- Completing all aspects of preproduction and gaining approval from clients
- Performing all field productions requirements
- Performing all postproduction requirements
- Distributing final programs to appropriate outlets for consumption
- Produce live and recorded events for Central Lakes College and surrounding communities
- Set up studio broadcast
- Perform video switching and audio mixing for multicam broadcasts
- Set up broadcasts in various remote venues
- Perform site checks and technical analysis
- Rehearse all elements of program
- Link various forms of signal feeds from cameras to switchers to computers
- Understand all aspects of encoding, decoding and sharing processes of live streaming
- Work as team member on live broadcasts of corporate and sporting events