I. General Information

1. Course Title:
Directed Study - Evaluating Farm Commodity Marketing Tools

2. Course Prefix & Number:
FBMT 1192

3. Course Credits and Contact Hours:

Credits: 1

4. Course Description:

This course will allow the student to implement and use the marketing tools appropriate to the current marketing situation.

5. Placement Tests Required:

6. Prerequisite Courses:

There are no prerequisites for this course.

9. Co-requisite Courses:

There are no corequisites for this course.

II. Transfer and Articulation

III. Course Purpose

1. Program-Applicable Courses – This course fulfills a requirement for the following program(s):

Name of Program(s)	Program Type
Agricultural Commodities Marketing	Certificate

IV. Learning Outcomes

1. College-Wide Outcomes

College-Wide Outcomes/Competencies	Students will be able to:
Analyze and follow a sequence of operations	Review the steps and timing needed to execute a particular marketing plan.
Apply abstract ideas to concrete situations	Review the environmental and marketing factors that prohibit a marketing plan from being executed successfully.

2. Course Specific Outcomes - Students will be able to achieve the following measurable goals upon completion of the course:

Expected Outcome	MnTC Goal Area
Use farm commodity charts to identify marketing opportunities.
Compare current basis to historical basis trends.
Refine government program participation to enhance farm cash flow.

V. Topical Outline

Listed below are major areas of content typically covered in this course.

1. Lecture Sessions

I. Rewrite marketing plan A. Evaluate marketing tool usage B. Record any changes is production and storage costs as related to students cash flow needs

II. Evaluate current marketing situation A. Use farm commodity charts to identify new marketing opportunities B. Compare current basis to historical basis trends C. Refine crop insurance program participation to enhance farm cash flow

III. Establish brokerage and advisor accounts